360° Video and Virtual Reality Tours
in the Automotive Industry
From the start line to the showroom: discover our 360° racing footage, dealership virtual tours and immersive automotive brand campaigns.
A place beside the start line.
Our Simola Hillclimb film captures cars and spectators at the Knysna racing event. Explore the view around the camera and experience the setting from the start line. Watch directly below.
360° Video — Jaguar Simola Hillclimb
Explore the Simola projectThe car and showroom.
The story.
A 360° film captures a viewpoint through time. A virtual tour connects spaces for visitors to explore. Choose the format around the experience you want your audience to have.
Show the vehicle
Use interior viewpoints, a test-drive film or a product presentation to bring a car into focus.
Open the showroom
Let people explore a dealership, display area or motor show through a connected virtual visit.
Tell the brand story
Use an immersive campaign at an activation or event to introduce a service, experience or new model.
From campaigns
to virtual visits.
Explore the projects behind the examples, with dedicated pages for our insurance film, vehicle footage, dealership and motor show work.
EU Autocare
A scripted insurance film created for activations, using an immersive story to explain the brand's automotive offering.
Mercedes-Benz test drive
An in-car viewpoint from our Mercedes-Benz A-Class test-drive work, bringing the vehicle and the journey into one scene.
Mercedes-Benz dealership
Explore a dealership through our showroom project and its accompanying video walkthrough.
Johannesburg Motor Show
A virtual record of the 2011 show, connecting the cars, displays and atmosphere of the event.
Different brands.
Different viewpoints.
These six examples illustrate approaches to automotive launches, reviews, venue tours and virtual brand experiences.
Mercedes-Benz World
A hosted tour with Kris Lawton through the Brooklands venue and its AMG floor.
Kia Soul
A vehicle presentation exploring how a 360° film can introduce a car and its features.
Nissan Nismo at Le Mans
An on-track GT-R experience using a panoramic viewpoint to bring viewers into the racing environment.
Lexus RX
A launch film using an immersive format to introduce a vehicle before a showroom visit.
Mercedes-AMG in DRIVECLUB
A 360° scene captured inside a racing game, illustrating automotive branding in a virtual environment.
AMG GT with Chris Harris
A vehicle review that places viewers within the driving experience.
Step Into The Future with
Virtual Reality South Africa
From turnkey VR activations and enterprise equipment rentals to bespoke spatial computing software and 360° video production — our specialized team brings your immersive vision to life.