Virtual Reality
Tourism South Africa
Virtual Reality South Africa joined forces with FCB Johannesburg to create an unforgettable VR experience at the Holiday Expo at Montecasino, showcasing South African tourism destinations in immersive 360°.
South African Tourism Stand // Holiday Expo Montecasino01 / Event Brief & FCB Partnership
Bringing destinations
to the expo floor.
Virtual Reality South Africa joined forces with FCB Johannesburg to create an unforgettable VR experience at the Holiday Expo, hosted at Montecasino on August 26–27, 2017.
The activation was designed to draw high footfall to the South African Tourism stand by showcasing the nation's most captivating landscapes, wildlife, and cultural traditions in immersive 360°.
We deployed a dual hardware setup featuring Samsung Gear VR and high-end HTC Vive room-scale systems, supported by our dedicated on-site facilitation team to guide hundreds of eager travelers through their virtual journey.
Explore our tourism VR services02 / Featured Activation Video
Holiday Expo showcase.
Live Montecasino activation.
Watch the video below to see how visitors at the Holiday Expo engaged with the South African Tourism stand and experienced local destinations through VR headsets.
Direct playback: High-definition video captured live at Montecasino in Johannesburg.
03 / Destination Marketing Power
Immersive travel ROI.
Inspiring real journeys.
Virtual reality is transforming tourism marketing by allowing prospective travelers to experience destinations before booking, driving emotional attachment and tourism revenue.
Captivating Experiences
Transport potential visitors directly to scenic coastlines and safari reserves, making them feel as if they are already on holiday.
Cost-Effective Promotion
Far more engaging than traditional print flyers or billboards, VR assets can be deployed across global trade shows and web portals.
Enhanced Engagement
Travelers explore at their own pace, focusing on the activities that interest them most to create strong intent to purchase.
Accessibility for All
Enabling individuals with physical limitations or travel constraints to experience South Africa's wonders in an inclusive format.
Boosting Local Economies
Highlighting regional attractions drives visitor flow to local hospitality, lodge operators, and cultural enterprises.
Better Trip Planning
Allowing tourists to preview hotels, routes, and excursions beforehand leads to higher customer satisfaction and positive recommendations.
04 / Turnkey Tourism Services
End-to-end delivery.
From capture to stand.
We provide full-stack virtual reality solutions tailored specifically to the South African tourism and hospitality sector.
Keep exploring
More from
our work.
Step Into The Future with
Virtual Reality South Africa
From turnkey VR activations and enterprise equipment rentals to bespoke spatial computing software and 360° video production — our specialized team brings your immersive vision to life.